The right opportunity stages can make or break your ability to forecast, coach reps, and drive adoption/accuracy of the CRM. How often do you look at your funnel in Salesforce and question the quality, forecast, and health of an opportunity? We recently spent time analyzing opportunity stages across our customer base and learned a few things.Read More
It’s 2016 planning season for B2Bs. The time of year we bust out conversion rates, pipeline attribution, and give our CMOs PowerPoint presentations for Christmas. Here are seven questions to ask your team to get the greatest gift of all: real insights.
Over on Medium, Marko writes about the state of online advertising. Ad blockers are here but it doesn't mean death to ads.Read More